Privacy Policy Overview

Your data security and privacy are vital to us.

Commitment to Transparency

We collect, use, and store information to deliver robust advertising analytics services, always respecting Australian privacy principles.

This policy outlines how your data is handled, what is collected, and your rights as a website user, client, or business partner.

Types of Data Collected

We gather information you provide directly and data collected automatically through technology for service improvement.

Information You Provide

  • Business contact details submitted via forms.
  • Feedback or enquiries sent by email or phone.
  • Preferences and survey responses.
  • Files or documents for analytics.
  • Personal data required for account setup.

Automatic Data Collection

  • Visitor analytics, such as browser and device type.
  • Usage logs including time spent on pages.
  • IP address or session tracking for security.
  • Cookies for session and preferences.
  • Interaction history with analytic tools.

How We Use Data

Your data supports analytics delivery, improves platform features, and ensures regulatory compliance.

  • Service delivery and account management
  • Analytical reporting and accuracy
  • User feedback analysis
  • Security and fraud prevention
  • Service or policy updates
  • Direct communications about your queries
  • Legal and compliance obligations

Our Promise: Information will not be sold. Sharing only occurs with trusted service providers supporting our analytics or legal obligations.

Third-Party Sharing

Personal data is shared only as required for service delivery, compliance, or to fulfil requests with your consent.

Service Providers

Contracted service entities may process data under confidentiality and privacy requirements.

Legal Requirements

Information shared when required by law, regulation, or legal process.

Aggregated Statistics

Non-identifiable data may be used to understand trends or improve services.

Your Rights and Choices

You can access, correct, delete, or restrict processing of your information by contacting our data security team.

  • Request access to the data we hold.
  • Ask for corrections to your information if incorrect.
  • Request deletion when data is no longer needed.
  • Obtain a copy of your data in a standard format.
  • Object to certain types of data processing.
  • Request limitations on how your data is used.

Please contact us at the details below with any requests regarding your privacy rights.

Protecting Your Data

We employ technical and organisational measures to protect information and regularly review our safeguards.

Technical Security

  • Encryption for data at rest and in transit.
  • Secure network protocols and firewall protection.
  • Access controls for sensitive data.
  • Regular vulnerability scans.

Organizational Safeguards

  • Staff privacy training and awareness programs.
  • Restricted access to confidential data.
  • Data minimisation in all workflows.
  • Review and audit of compliance practices.

Data Retention

Personal information is held only as long as required for the purposes described or as mandated by law.

  • Basic contact and account data (while active).
  • Analytical usage logs (retained for review periods).
  • Service communication records (as needed).
  • Payment and invoicing records (regulated durations).
  • Marketing opt-in data (until request for removal).

After legal or operational use ends, data is securely erased.

International Data Transfers

Some data may be processed outside Australia if necessary for service, using adequate safeguards.

  • Contractual privacy commitments
  • Standard contractual clauses
  • Supplier privacy certifications
  • User consent where required

Cookies and Technologies

Cookies track session preferences and analytical activities. You can manage settings any time.

Cookie Types

  • Functionality necessary for access and security.
  • Site analytics and usage performance metrics.
  • Preferences and interface experiences.
  • Optional tools or embedded features.

Control cookies through your browser settings or our consent banner.

Updates to Privacy Policy

Policy may change; we will notify you on the website of material updates.

  • Website pop-up alerts
  • Requiring acceptance for key changes
  • Date-stamped updates at top of policy
  • Email notification where relevant

Continued use affirms your agreement with policy updates.

Contact About Privacy

For privacy requests, please use our contact form or the details below.

belathoriva

95 Pitt Street, Australia Square Plaza Building, Sydney, NSW 2000 Australia

Phone: +61 3 0761 4650

Email: content@belathoriva.com

Most recently updated October 19, 2025.

Applies from October 22, 2025.